hyperlocal

adjective

hy·​per·​lo·​cal ˌhī-pər-ˈlō-kəl How to pronounce hyperlocal (audio)
: limited to a very small geographical area
hyperlocal news/weather
hyperlocal marketing
Public health authorities have responded by shifting efforts away from mass vaccination sites and focusing on communities with the lowest vaccination rates. This hyperlocal approach … hinges on making the shots easy to reach …Jon Schuppe et al.

Examples of hyperlocal in a Sentence

Recent Examples on the Web
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This setting makes sense for a Chicago production, more so than English towns such as Woking and Weybridge, but the hyperlocal references sometimes feel a bit too cute. Emily McClanathan, Chicago Tribune, 3 June 2025 The big picture: The AI newsletters shift Patch's business from a local publisher to a hyperlocal information platform. Sara Fischer, Axios, 4 Mar. 2025 That starts with developing financing solutions that reflect real-world constraints: variable project cycles, diverse deal sizes and hyperlocal dynamics. Ryan Stroker, Forbes.com, 1 July 2025 The script is studded with hyperlocal slice-of-life references that play very well with Arts & Ideas audiences. Christopher Arnott, Hartford Courant, 25 June 2025 See All Example Sentences for hyperlocal

Word History

Etymology

hyper- + local entry 1

First Known Use

1921, in the meaning defined above

Time Traveler
The first known use of hyperlocal was in 1921

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Cite this Entry

“Hyperlocal.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/hyperlocal. Accessed 20 Jul. 2025.

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