self-promotion

noun

self-pro·​mo·​tion ˌself-prə-ˈmō-shən How to pronounce self-promotion (audio)
plural self-promotions
: the act of furthering one's own growth, advancement, or prosperity : the promotion of oneself
didn't try to disguise his self-promotion
self-promoter noun
plural self-promoters
a self-promoter who never mentioned his teammates in interviews
They both worked tirelessly on the project and never thought about bringing attention to themselves. They weren't self-promoters Jim Lambert
self-promoting adjective
self-promoting speeches
a self-promoting celebrity/politician

Examples of self-promotion in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The key to success often lies in effective marketing, but for many writers, the thought of self-promotion is overwhelming, confusing, and, frankly, unappealing. Chris Gallagher, USA Today, 19 Apr. 2025 In keeping with the times, McPherson used mass media to make herself into a master of soul craft and self-promotion, laying hands on thousands of sick parishioners and preaching practically seven days a week to thousands more until her death, in 1944. Casey Cep, New Yorker, 14 Apr. 2025 Further, networking inherently requires self-promotion and confidence, but women can face backlash for appearing too self-assured, ambitious or aggressive. Anou Khot, Forbes.com, 4 Apr. 2025 In addition, those who approach branding the wrong way (focusing on self-promotion rather than authenticity) risk alienating potential collaborators and employees. Tyler Shepherd, USA TODAY, 24 Mar. 2025 See All Example Sentences for self-promotion

Word History

First Known Use

1653, in the meaning defined above

Time Traveler
The first known use of self-promotion was in 1653

Browse Nearby Words

Cite this Entry

“Self-promotion.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/self-promotion. Accessed 22 Apr. 2025.

Last Updated: - Updated example sentences
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